Video player is loading. Please wait.

Please note! If the player does not load the likely causes are that you have not installed the Flash plugin in your browser and/or that you have disabled JavaScript. You can download the Flash plugin from the Adobe website.

Branding in the banking sector

Chris Baumann
October 9 2009

Embed video

Dr. Chris Baumann explains how the global financial crisis has affected the banking sector, which main challenges the banks are facing, and how banks can accommodate the challenges.

Læs mere om Chris Baumann

Category: Management and Leadership (Business and Social Sciences)

Keywords: Branding, Financial crisis

Creative Commons